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December 2009 Indie Next List
“Refreshingly free of BS jargon (that would stand for Business School, of course!) Crush It! explains exactly why your business should engage in the world of social media, and it tells you how to do it. Vaynerchuk (better known as @GaryVee -- if you don't know what this means you need to read this book) built a $60 million wine business largely using free Internet tools, and his book will convince you that you can too.”
— Rich Rennicks, Malaprop's Bookstore/Cafe, Asheville, NC